“The mix of 3D and 2D animation by Glassworks Amsterdam with a soulful cover of Bob Marley’s “Three Little Birds” from singer/songwriter Frances, keep the emotions warm and stirring in this holiday work for giant German retailer PENNY.
Darren Macpherson, director/3D lead at Glassworks: “In a year when the world seemed so fractured and disjointed, with teams physically distanced and everyone pulled in multiple directions, going into a project of this scale was daunting. “It’s a testament to the fact that creativity shines in some of the most challenging situations, especially when working with a group that is dedicated to constantly pushing, honing, and crafting this campaign.”